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Branding :: Brand Participation

22.03.2009 (9:00 am) – RSS :: Follow ::

I’m a fan of Helge Tenno’s work and intrepretation of branding. Here, he has updated his views on brand participation.

Comments [0] Tags :: advertising ::, blogging, branding ::, mobile ::, socialmedia

ROI :: Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources

15.03.2009 (9:00 am) – RSS :: Follow ::

ROI ::

A very comprehensive list of resources from Robin Broitman at the Interactive Insights Group.

Comments [0] Tags :: roi ::

~typewritten notes::

A look at the emerging marketing landscape from an insiders point of view ::

Rod Geoghegan is a business strategist and planner.

He spends his time advising organisations on how to achieve their ambitions through planning and process.

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