| ~ typewritten notes

Planning :: Post digital marketing 2009

30.07.2009 (7:00 pm) – RSS :: Follow ::

Planning ::

An interesting view on what is happening to us because of the digital world.

Comments [0] Tags :: futurology, planning ::

Advertising :: Interactive billboard

02.07.2009 (9:00 am) – RSS :: Follow ::

Advertising ::

An interactive billboard in the Minneapolis airport, US. Excellent.

Comments [0] Tags :: advertising ::

~typewritten notes::

A look at the emerging marketing landscape from an insiders point of view ::

Rod Geoghegan is a business strategist and planner.

He spends his time advising organisations on how to achieve their ambitions through planning and process.

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~ Achieving buy-in from procurement
~ Do Marketing Directors make good Chief Executives?
~ Mashups - The merging of data seamlessly
~ Consumer attitudes to price led promotions during a downturn
~ Promotional marketing is part of our culture

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