Advertising ::

Why?

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Research ::

Newsweek has published this infographic … on where we all are now.

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Social Media ::

DJ Patel explains the relationships we create on LinkedIn.

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Branding ::

Helge Tenno on designing identities.

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Research ::

The BBC has published new research data on the performance of selected (but main) social media networks and platforms.

And this is research that can be used as opposed to ‘so what’ when planning.

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Mash-ups ::

The mood of a nation as articulated on Twitter is captured visually.

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Mobile ::

CNN Money report:

NEW YORK (CNNMoney.com) — Video may have killed the radio star, but the PC and a host of other seemingly outdated consumer gadgets live on in the face of many attempts to replace them.

Sales of smartphones and tablets are on the rise, pushed by companies like Apple (AAPL, Fortune 500) and Google (GOOG, Fortune 500) that say the newer devices can displace computers, but PC sales also keep on booming. Intel (INTC, Fortune 500) reported last week that its second quarter was its best ever, boosted by strong PC sales. And analyst group Gartner predicts computer sales will rise 22% this year.

It’s not just PCs. Digital cameras, laptops and MP3 players have become nearly ubiquitous tools for even the Luddites among us, even though smartphones can perform many of the same tasks that their single-function brethren can.

But a confluence of events among device manufacturers and service providers suggests that the end for the desktop computer and other “has-been” devices really is on the horizon. Unconnected gadgets are finally starting to lose their luster and are beginning to be replaced by more multi-functional, connected devices.

more »

Experiential ::

It has been done to death and can cause more issues for a brand than are worth it, but when experiential – flash mobs – are executed well, it can be an excellent piece of activity.

Excellent.

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